Friday, July 25, 2008

Brand 'UP'

I've been talking a lot abt golf for the past few posts, maybe now I shd turn my attention to other areas of UP. Lets talk abt branded stuffs.

Ppl buy branded stuffs for so many reasons;
Quality
Features
Brand Loyalty
Self satisfaction/reward
Peer pressure
Brag/Show off
Trend

The bottom half of the reason that I gave above is all abt UP. I think its ok for us to buy branded stuff for the first 4 reasons above, but pls, for god sake dont brag and UP abt it. (Unless if u are the sales person for that brand)

Do you think u are a better person if you wear a 'cole haan' shoes compared to a person wearing a 'bata'? (BTW in Rome, bata is actually a high end boutiqe for shoes). For all u know the Aldo shoes that u are wearing only cost abt 30 USD in the States. For whatever reason, when they come to our shores it became like 400-500. Thats the magic of brand name.

And the worst of all is that u didnt buy it becos u like it. So, with the economic crisis that we are having now, tolonglah, buanglah perangai UP tu. Tak bawak ke mana punya, ale2, hutang credit card kau yg melambung.

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